Day: January 10, 2014

Discover Rochester’s Most Exciting Events

According to the latest U.S. Census Bureau statistics, Rochester, NY had a population of approximately 210,532 during 2012. At present, Rochester ranks as the 101st largest city in the United States, and, like many Northern cities of its ilk, is losing many of its residents to cities with more, shall we say, hospitable climates.

Although Rochester’s population has steadily decreased over the last half century, it has continued to bring in many people due to it’s thriving medical and educational industries. The stability within these industries is cited as the main reason that Rochester made it through this last recession with less damage than other cities in the United States. Sure, some folks argue — primarily mentioning Eastman Kodak as an example — that Rochester’s economy didn’t have as far to fall, because it had already been in decline.

That may be partially true, but if the many exciting events Rochester area residents look forward to each year serves as any proof, the Cit Read More

How to Improve the Online Visibility and Search Engine Ranking of Your Website

Did you know that more than 100 billion search engine inquiries are conducted online each month? As a result, businesses must market their websites using SEO, or search engine optimization. SEO grants websites more online visibility, and this leads to improved search rankings and more web traffic. In fact, businesses that utilize SEO have 38% more traffic than businesses that do not, and 66% of this traffic is directly linked to SEO. You must implement several SEO strategies in order to experience these gains, and SEO resellers, such as HubShout SEO reseller, will use these strategies to help your website earn more traffic.

1. Content creation. Used by 75% of all marketers, content creation is one of the most popular SEO techniques. This strategy involves strategically using certain keywords in blogs and articles in order to rank websites highe Read More